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ASICS Gel-NYC Cream Kale
ASICS Gel-NYC Cream Kale
Sale priceFrom €280,00
ASICS Gel-Kayano 14 White Pure Gold
ASICS Gel-Kayano 14 White Pure Gold
Sale priceFrom €280,00
ASICS Gel-1130 White Periwinkle Blue
ASICS Gel-1130 White Periwinkle Blue
Sale priceFrom €180,00
ASICS Gel-1130 Cream Ironclad
ASICS Gel-1130 Cream Ironclad
Sale priceFrom €200,00
ASICS Gel-NYC Black Graphite Gray
ASICS Gel-NYC Black Graphite Gray
Sale priceFrom €200,00
ASICS Gel-1130 White Midnight
ASICS Gel-1130 White Midnight
Sale priceFrom €180,00
ASICS GT-2160 White Shamrock Green
ASICS GT-2160 White Shamrock Green
Sale priceFrom €220,00
ASICS Gel-Kayano 14 Cream Pepper
ASICS Gel-Kayano 14 Cream Pepper
Sale priceFrom €235,00
ASICS Gel-Kayano 14 Cloud Gray
ASICS Gel-Kayano 14 Cloud Gray
Sale priceFrom €280,00
ASICS Gel-Kayano 14 White Moonrock
ASICS Gel-Kayano 14 White Moonrock
Sale priceFrom €205,00
ASICS Gel-1130 Birch Sand
ASICS Gel-1130 Birch Sand
Sale priceFrom €150,00
ASICS Gel-1130 Black Carbon
ASICS Gel-1130 Black Carbon
Sale priceFrom €160,00
ASICS Gel-1130 White Jade
ASICS Gel-1130 White Jade
Sale priceFrom €155,00
ASICS GT-2160 Earls Collection Ngāwari
ASICS Gel-1130 White Aqua
ASICS Gel-1130 White Aqua
Sale priceFrom €150,00
ASICS GT-2160 Kith Cream Scarab
ASICS GT-2160 Kith Cream Scarab
Sale priceFrom €435,00
ASICS Gel-NYC Ivy Smoke Gray
ASICS Gel-NYC Ivy Smoke Gray
Sale priceFrom €200,00
ASICS Gel-1130 White Dune
ASICS Gel-1130 White Dune
Sale priceFrom €150,00
ASICS Gel-Kayano 14 Kith Cream Scarab
ASICS Gel-Kayano 14 Kith Cream Scarab
Sale priceFrom €490,00
ASICS Gel-NYC Mid Gray Sheet Rock
ASICS Gel-NYC Mid Gray Sheet Rock
Sale priceFrom €190,00
ASICS GT-2160 White Illusion Blue
ASICS GT-2160 White Illusion Blue
Sale priceFrom €185,00
ASICS Gel-Kayano 14 White Piquant Orange
ASICS Gel-NYC Ivory Clay Gray
ASICS Gel-NYC Ivory Clay Gray
Sale priceFrom €200,00

Asics

Asics: A Legacy of Performance and Innovation

From Humble Origins to Global Leader:
Asics, an acronym for the Latin phrase "Anima Sana In Corpore Sano" (a healthy mind in a healthy body), has grown from its origins in Japan in 1949 to become a global powerhouse in athletic footwear and apparel. Founded by Kihachiro Onitsuka, Asics began with the mission of nurturing youth through sports, a philosophy that continues to drive its innovations and product development. Known for its research-based approach, Asics has established itself as a favorite among athletes and fitness enthusiasts for its dedication to performance, comfort and injury prevention, marking its territory across multiple sporting disciplines, including running, tennis and volleyball.
Innovations That Set the Pace:
At the heart of Asics' success is its commitment to technological advancements and biomechanical research. The brand's Sports Science Institute plays a crucial role in this, focusing on creating footwear and apparel that enhance performance while minimizing the risk of injury. Asics' GEL cushioning technology, introduced in 1986, remains a standout innovation, providing superior shock absorption and comfort. Additionally, FlyteFoam technology and the Asics High Abrasion Rubber (AHAR) outsole set new standards for lightweight support and durability in athletic footwear. These technologies, among others, highlight Asics' approach to uniting form and function, ensuring that each product enhances the athlete's experience.
Beyond Performance: Sustainability and Social Impact:
Asics is not only committed to performance excellence, but also sustainability and positive social impact. Recognizing the environmental challenges facing the planet, Asics has undertaken initiatives aimed at reducing carbon emissions, using sustainable materials and advocating responsible consumption practices. The brand's dedication to mental and physical health extends beyond its products, as seen in its support of community sports programs and global wellness campaigns. Asics' journey from a small Japanese company to a global brand reflects its broader vision of promoting a healthy, sustainable lifestyle, making it a revered name among athletes and eco-conscious consumers.
As Asics continues to innovate and expand its reach, its core philosophy remains unchanged, emphasizing the holistic well-being of the individual and community. Through continuous research, technological advancements and a commitment to sustainability, Asics is shaping the future of sports, one step at a time.